Rheos.

Setting Up Your Profile

How to configure your brand profile in Rheos so every post matches your colours, tone, and style.

Your profile is the foundation of everything Rheos creates for you. Setting it up properly means every post, image, and caption will look and sound like it came from your team.

This is a quickstart guide. For a complete reference of all profile settings, see Your Profile.

Step 1: Automatic brand analysis

The quickest way to set up your profile is to let Rheos analyse your website. During onboarding (or from your Profile page), enter your website URL and Rheos will automatically extract your brand colours, tone of voice, and key themes. This takes about 30 seconds.

Step 2: Review and adjust

Once the analysis is complete, review the results on the Profile page. You can fine-tune:

  • Colours -- Click any swatch to open the colour picker. Enter exact hex codes if you have brand guidelines.
  • Logo -- Upload your logo (PNG, JPG, or SVG). A transparent background works best.
  • Tone of voice -- Describe your tone in your own words (for example, "friendly but professional, never uses slang").
  • Target audience -- Tell Rheos who you are trying to reach so it can tailor language and hooks.

Step 3: Preview

Visit the Brand Preview section to see a sample post generated with your current settings. This gives you a quick sense of whether the colours, tone, and styling feel right.

Tips for a strong setup

  • Be specific about tone. "Professional and warm, like a trusted advisor" is better than just "professional."
  • Upload a high-quality logo. A crisp logo at 500px or wider works best.
  • Review the AI's colour picks. The analyser occasionally picks up an ad or banner colour that is not part of your core palette.

Next step

With your profile set up, you are ready to create your first post.

Frequently Asked Questions

Does Rheos automatically detect my brand colours and style?

Yes, Rheos analyses your website and automatically extracts your brand colours, tone of voice, and key themes. The process takes about 30 seconds, and you can review and adjust the results afterwards from your Profile page.

Can I change my profile later?

Yes, you can update your profile at any time from the Profile page. Changes apply to all future content. See Your Profile for full details on every setting.